Ai on email best practices
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I wrote an article for iMedia Connection that was published today.
5 ways to avoid common email blunders is--well, the title sums it up nicely (thanks guys!). It's a bit of practical advice for the many companies who may be running mailing lists without considering the big impact of little details.
I hope to publish regularly in iMedia Connection and elsewhere and will be sure to cross-link any posts from this blog.
Update, July 28: my article was picked up by shop.org the day it was published, and appeared this morning in their top-5 "most clicked" list. I'm pleased to see such widespread interest. Look for essays on similar topics on the Ai blog as well as elsewhere.
5 ways to avoid common email blunders is--well, the title sums it up nicely (thanks guys!). It's a bit of practical advice for the many companies who may be running mailing lists without considering the big impact of little details.
I hope to publish regularly in iMedia Connection and elsewhere and will be sure to cross-link any posts from this blog.
Update, July 28: my article was picked up by shop.org the day it was published, and appeared this morning in their top-5 "most clicked" list. I'm pleased to see such widespread interest. Look for essays on similar topics on the Ai blog as well as elsewhere.
Labels: ai, email marketing
