Web 3.0 – The semantic web – It all makes sense now
There has been a lot of talk about Microformats, RDFa (Resource Description Framework – in – attributes) and Web Ontology Language (OWL). These naming conventions, although not widely used yet, present a solution that narrows down relevant search results and data correlation on websites.
As some of you may know, our favorite web pioneer has recently announced Google Search Options.
This refined view of data exploits semantic markup conventions making it easy for people to find the data they want. They also have some good documentation on structured data in their Webmasters guidelines section.
So far, it seems like the three most common implementations for rich snippets are reviews, people and products. When coding, property association for data can be added either by naming the element class or adding a property attribute. These two Firefox addons, Operator and Semantic Radar, will display this information.
Here is the recording from the webinar we attended today on the Semantic Web.