With the release of Android 2.0 on the Motorola Droid, the Google Maps for Mobile application brings turn by turn GPS navigation (with voice) to your car. A great feature by far, it actually made Garmin and TomTom's stocks tank, but what does it mean for the future?
Currently adwords is all over the web; on pages, in your mail, on maps. Now picture this possibility and keep in mind this is all hypothetical: You are using Navigator to get you to the local movie theater and it randomly chimes in with "You are about to pass Joe's Pizza!" This could be good and bad. Good because you might be able to set the navigator to find restaurants you've never tried and didn't know were there. Bad because it could get annoying. Good because it would open up a whole new form of advertising for small businesses.
Either way, just something to think about, times are changing with all the technology we now carry around in our pockets.
A demo of navigator in action:
Labels: adsense, android, google maps
2 Comments
You make a solid point with the connection between Google Navigation and mobile advertising, especially considering Google's very recent purchase of AdMob.
If only the T-Mobile G1 could get the latest software update to Android 2.0, I could actually test it out.
You can try it on my HTC Eris/Passion in Jan ;)
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