Anytime Costumes Gets Dressed for Success

February 7, 2006

Anytime Costumes, the leading source for costumes, accessories, and holiday decorations selects Alexander Interactive to redesign their ecommerce website. Ai will leverage its experience in site design and development to help Anytime Costumes, who has outgrown its existing platform, create smarter, better and more ways for new and repeat customers to browse their extensive online catalog, and enjoy a better online shopping experience. This customer-focused effort will feature improvements in the level of customer service the site offers including advice and information about buying costumes, coordinating accessories, loyalty and incentive rewards programs.

On the back-end. Alexander Interactive will implement sophisticated traffic and sales monitoring software to correlate sales with marketing expenditures. The site is due to launch July 2006.

AnytimeCostumes.com is a family owned and operated company which began in 1975 as a retail party and costume store and grew to be Long Island's leading Halloween and holiday costume supplier. In 1999, Anytime Costumes expanded to the Internet availing their 30 years of retail costume expertise to the world. 99.5 percent of the costumes and accessories listed are in stock and available for purchase. Anytimecostumes.com ships 95 percent of the orders received by 2:00 pm Eastern time the same business day.

Alexander Interactive is a leader in ecommerce strategy, design, and development. Passionate about design and engineers at heart, Alexander Interactive focuses on creating rich Web experiences tailored to the needs of its clients' businesses. Ai builds award-winning sites and fulfillment systems for clients including Pepperidge Farm, Campbell Soup, FragranceNet.com, Steiner Sports, Action Envelope and Caché.