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    Alexander Interactive to Lead Cache.com Development

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    Commentary Magazine

  • August 22, 2005

    Pepperidge Farm PFSDA.com

  • August 01, 2005

    Ai Launches SteinerSports.com

  • July 25, 2005

    Pepperidge Farm Sales Portal Launch

  • July 19, 2005

    DonorsChoose recognized by Amazon.com

  • June 01, 2005

    Ai clients named to Internet Retailer Top 400 Guide

  • May 25, 2005

    Ai and Action Envelope win 2005 best ecommerce site award

  • March 01, 2005

    Mission Staffing Launches Website

  • February 16, 2005

    New Website for City Aquarium

  • February 09, 2005

    Graphic Service Bureau launches new site and online services

Pepperidge Farm Sales Portal Launch

July 25, 2005

Pepperidge Farm, Inc., owned by Campbell Soup Company (NYSE: CPB), and Alexander Interactive today launched a next-generation sales portal, "The Farm". The new portal serves as a consolidated platform to communicate with the entire Pepperidge Farm sales force. The Farm is designed to be extremely user friendly and is integrated with many of Pepperidge Farm's existing systems and applications for a rich user experience.

About Campbell Soup Company Campbell Soup Company is a global manufacturer and marketer of high quality soup, sauces, beverages, biscuits, confectionery and prepared food products. The company owns a portfolio of more than 20 market-leading businesses each with more than $100 million in sales. They include "Campbel's" soups worldwide, "Erasco" soups in Germany and "Liebig" soups in France, "Pepperidge Farm" cookies and crackers, "V8" vegetable juices, "V8 Splash" juice beverages, "Pace" Mexican sauces, "Prego" Italian sauces, "Franco-American" canned pastas and gravies, "Swanson" broths, "Homepride" sauces in the United Kingdom, "Arnott's" biscuits in Australia and "Godiva" chocolates around the world. The company also owns dry soup and sauce businesses in Europe under the "Batchelors," "Oxo," "Lesieur," "Royco," "Liebig," "Heisse Tasse," "Blay Band" and "McDonnells" brands. The company is ably supported by approximately 24,000 employees worldwide. For more information on the company, visit Campbell's website on the Internet at www.campbellsoup.com.

Alexander Interactive is a leader in ecommerce strategy, user experience design and development. An award-winning agency, Ai creates rich interactive experiences tailored to the needs of its clients' businesses. Ai has built sites for clients including Citi, Pepperidge Farm, Campbell Soup, FragranceNet.com, Steiner Sports, Action Envelope, Kaplan and Caché www.alexanderinteractive.com.