Steiner Sports Supports Our Troops

Ai builds Steiner Sports an e-commerce site for US military personnel.

November 13, 2006

Committed to supporting our troops any way it can, Steiner Sports, a full service sports marketing and event company, decided to create an online store for US military members only. Since Steiner Sports' main site—designed and built by Ai—was nominated for the best ecommerce site of 2005, it was only natural for Steiner Sports to turn to us again.

The new site has unique, private domain name access to ensure exclusive use by the military, while utilizing the same inventory and fulfillment system that won accolades in 2005. The site also offers special discounts and sales for US military members, and accepts the military issued credit card called "Star Card."

Steiner Sports wanted to show their appreciation to the brave men and women serving the United States, and backed by the technical innovation and award winning design that Ai is known for, they truly stepped up to the plate.

Steiner Sports Marketing, Inc. is a part of Omnicom Group Inc. (NYSE: OMC) www.omnicomgroup.com. Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries. Steiner Sports Marketing is a full service sports marketing and event company that leverages the power of sports to build successful marketing programs for a diverse group of clients. Steiner currently maintains relationships with over 5,000 athletes.

Alexander Interactive is a leader in ecommerce strategy, design, and development. Passionate about design and engineers at heart, Alexander Interactive focuses on creating rich Web experiences tailored to the needs of its clients' businesses. Ai builds award-winning sites and fulfillment systems for clients including Pepperidge Farm, Campbell Soup, FragranceNet.com, Steiner Sports, Action Envelope and Caché.