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October 15, 2006

TimMac.com Upgrades Online Presence

Ai builds a new Website for exclusive interior design company

Timothy Macdonald Incorporated, a high-end interior design company that works with an eclectic, discerning clientele, asked Alexander Interactive to design and build a new web site to showcase their work.

The site Ai designed uses a simple, minimal approach to showcase the design company's diverse portfolio while conveying the premier nature of their services. The site allows the user to browse the portfolio in a number of different ways, using a navigation system as unobtrusive as it is elegant – a perfect compliment to Timothy Macdonald's policy of letting the clients' needs dictate design.

Working for a client whose own clientele expects the very best, Ai was again able to demonstrate how technology can be used to create a perfect balance of form and function.

Timothy Macdonald Incorporated , established in 1985, is an interior design firm located in New York City dedicated to exploring a variety of design modes while creating work of consistent high quality and expertise. Each project documents the firm's awareness of the furnishings, architectural details and references appropriate to a specific period and site.

Alexander Interactive (http://www.alexanderinteractive.com) is a leading digital strategy, design and development agency. The agency works with large businesses to define and implement trend-setting ecommerce experiences. Ai is dedicated to the principle of transactional intelligence, a way of thinking about websites that focuses on behavior, commerce, and measurable success. Ai builds award-winning sites for clients including Lowe's, Schwinn, Citi, Time Inc., Pepperidge Farm and Envelopes.com.

Ai By The Numbers

  • 40 employees
  • 9 years in business
  • 5 Davids
  • 1 French Bulldogs