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June 29, 2007

Ai Designs Website for Ivanka Trump's Diamond Jewelry Collection

Ivanka Trump to Launch Diamond Jewelry Collection with a Flagship Manhattan Location, Coming Fall 2007

Ivanka Trump, one of today's most influential social and style icons, has chosen Alexander Interactive to design and develop a website for her new line of diamond jewelry to be unveiled in September at the opening of the brand's first flagship retail store on Madison Avenue. The collection promises a new twist on tradition, featuring important pieces with a youthful, refreshed elegance that fits perfectly into the lives of today's intelligent, self-assured, social women. The collection reflects a refined and graceful selection of jewelry that will make Ivanka Trump a destination for diamond jewelry for all occasions.

Alexander Interactive (http://www.alexanderinteractive.com) is a leading digital strategy, design and development agency. The agency works with large businesses to define and implement trend-setting ecommerce experiences. Ai is dedicated to the principle of transactional intelligence, a way of thinking about websites that focuses on behavior, commerce, and measurable success. Ai builds award-winning sites for clients including Lowe's, Schwinn, Citi, Time Inc., Pepperidge Farm and Envelopes.com.

Ai By The Numbers

  • 40 employees
  • 9 years in business
  • 5 Davids
  • 1 French Bulldogs