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May 18, 2009

Ai to Redesign Allen School Website

Flagship “Ground” Program to Get Fresh Face

Alexander Interactive has kicked off a redesign project for longtime client the Allen School, which provides medical training in New York and online.

The project aims to give Allen’s “on ground” programs, found at allenschool.edu, a sophisticated, modern online presence. Allen School’s online program, at online.allenschool.edu, received an award-winning redesign from Ai in 2007.

Allen School and Ai work regularly on projects for their websites, having recently launched a blog for the online school and performed multivariate testing on a variety of components.

“AI is always embracing new opportunities online,” said Allen School Vice President Jason Teich. “We have been working with them for years and trust their judgment 100%.”

“We are delighted to work on a big project for our friends at Allen School,” said Alex Schmelkin, president of Alexander Interactive. “It’s been a great long-time partnership and we can’t wait to give them a great new site.”

Alexander Interactive (http://www.alexanderinteractive.com) is a leading digital strategy, design and development agency. The agency works with large businesses to define and implement trend-setting ecommerce experiences. Ai is dedicated to the principle of transactional intelligence, a way of thinking about websites that focuses on behavior, commerce, and measurable success. Ai builds award-winning sites for clients including Lowe's, Schwinn, Citi, Time Inc., Pepperidge Farm and Envelopes.com.

Ai By The Numbers

  • 40 employees
  • 9 years in business
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  • 1 French Bulldogs