May 24, 2012

Alexander Interactive at IRCE

Stop By and Say Hi

Ai is excited to be attending the Internet Retailer Conference & Exhibition in Chicago this year. The increased attendance from 2011 has us excited to meet and great everyone in the Windy City. Be sure to play some hopscotch on our carpet tile and stop by to say, "Hi," at Booth 98. We are available to talk about any aspect of your site...or just about anything for that matter.

May 24, 2012

Schwinn Website Redesign: Case Study

Ai's Chief Experience Officer Josh Levine was interviewed for the Marketing News piece "In Like Schwinn", which examines Ai's redesign of the Schwinn website. The article, written by staff writer Christine Berkner, discusses the integrated approach Ai used in combining the company's existing two websites into a unified, more modern ecommerce site.

Read Levine's thoughts on the Schwinn Website Redesign Case Study.

April 24, 2012

Ai in Success Magazine

Ai President Alex Schmelkin gives his views on humor in the workplace in the Success Magazine article "An Office Where Funny Business is Encouraged".

The article, written by Stephanie Dolgoff, focuses on the positive effects that practical jokes and good-natured fun have on team building, attendance and productivity.

Read Alex Schmelkin's thoughts on humor in the workplace.

April 19, 2012

Schmelkin Featured in CIO Strategic Guide

Ai President Alex Schmelkin weighs in on the tablet shopping experience in the "Strategic Guide to Enterprise Mobile Applications". The guide, published by the editors of CIO Magazine, features Schmelkin's opinions on creating apps for tablet use in the case study "Beauty and the Tablet", by Kim S. Nash.

The case study focuses on Sephora's new tablet app as an example of how selling on tablets is different than selling on mobile, and requires a different design approach. Schmelkin says that to create the best tablet app possible, companies need to be consistent with the features they provide ...

April 11, 2012

Lester's Site Wins IMA Award

The Interactive Media Awards has honored Ai with a Best in Class (Style/Fashion) for it's design of the Lester's ecommerce site, with a score of 489/500.

Launched in January 2012, the site was developed to reintroduce Lester's statement of fashion, quality and heritage, reminding shoppers of it's long and proud history.

Congratulations to our client partner, whose collaboration made this success possible.

Ai by the Numbers

  • 48Employees
  • 11Years in Business
  • 1French Bulldog