News

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November 11, 2013

Ai Helps Kum & Go Relaunch Its Website with Enhanced Localized Experience

Ai recently completed the redesign and re-engineering of Kum & Go's website, kumandgo.com, incorporating enhanced mobile and location-specific features.

Ai provided a full suite of services for the redesign inclusive of digital strategy and interactive/user experience design as part of a complete re-platforming initiative. The new website features location-specific store, menu, and special offers content delivered to customers seamlessly through sophisticated IP geo-location features. The mobile version of the website focuses the experience on store location to provide targeted menu and product information and nearby store specials to the on-the-go Kum & Go customer.

Elements of the recognizable Kum ...

October 28, 2013

Ai + MetLife speaking at Internet Retailer 2014

We are happy to announce that Ai’s Alex Schmelkin will be speaking with Gary Hoberman, Senior Vice President, Chief Information Officer of MetLife at the Internet Retailer Web Design + Mobile Conference show on February 10, 2014. In their session, "At Your Fingertips: How MetLife’s Mobile and Digital Initiatives Will Re-Invent How Consumers Buy Insurance,” Hoberman and Schmelkin will share perspectives on how MetLife is re-engineering how consumers will purchase insurance in the future, with sites and mobile apps that integrate the digital presentation of its products to seamlessly span different device screens, and support customer service and even ...

October 22, 2013

Saks Fifth Avenue Launches New Product Detail Page

Congratulations to Saks Fifth Avenue on launching their new product detail page!

Saks Fifth Avenue selected Ai to redesign their product page templates, resulting in a flexible design that meets the needs of customers and the business.

"I think the end-result here is great. We were able to simplify the path-to-purchase of featured items while still highlighting additional items to 'complete-the-look' of the stylist,” said Josh Levine.

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October 18, 2013

Ai Launches New Website for Berliss Manufacturing Company

NEW YORK (10/18/2013) - Ai (Alexander Interactive) has re-launched www.berliss.com with its first content management system. Ai was previously selected to redesign the website back in 2008, and has since been partnering with the manufacturing company to continuously improve its online home. In this latest release, Ai has developed a CMS tool to allow for quick, continuous content updates and easy access to all customer inquiries as the business and its product lines grow.

“Having the CMS allows us to be more proactive in getting things done quicker,” said Darin Vogt, CFO for Berliss. “As we stretch ...

October 14, 2013

Ai Wins IMA Best in Class for Green Key

Ai (Alexander Interactive) is proud to announce The Interactive Media Awards (IMA) Best in Class win for Green Key in the category of Human Resources.

Green Key website tasked Ai with giving Green Key a visual refresh—enhancing the look and giving it a cleaner feel and re-organizing the site's specialties into a single, cohesive user experience. Candidates visiting the site can now use a single search solution to find jobs across all industries and signup for email notifications when new jobs are added.

Green Key is an executive recruiting firm with offices in New York, Chicago, and Orlando ...

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