News

NEW YORK 4/12/2013 - Bazooka Candy Brands, a division of the Topps Company, Inc., asks Ring Pop fans of all ages to ‘put a ring on it’ and for the first time design their own bling with the launch of My Ring Pop™, a customized candy e-commerce website designed and developed by Alexander Interactive (Ai).

The Magento Enterprise site enables users to design their own Ring Pop® lollipops by choosing their favorite colors, flavors and themed wrapper designs. Personalized messages can be added to the wrappers. Flavor selection includes Ring Pop’s top-sellers Strawberry, Cherry, Blue Raspberry and Watermelon ...

Congratulations to our client, Bazooka Candy Brands, a division of the Topps Company, Inc. on the recent launch of MyRingPop.com.

For the first time, My Ring Pop™ will allow Ring Pop® fans to choose the flavor, color, and wrapper design for their very own edible bling with a choice of birthday, wedding, and general celebration themed wrappers. Included in the purchase, fans can print personalized messages on the wrappers to share a sweet note along with their sweet treat. The flavor selection includes Ring Pop® brand top sellers Strawberry, Cherry, Blue Raspberry, and Watermelon, and ordering options are conveniently ...

Ai congratulates Saks Fifth Avenue on the launching of its newly redesigned homepage at SaksFifthAvenue.com.

Alexander Interactive, an award winning ecommerce and web design firm, has been selected by Topps, Inc. to work on digital initiatives for the Ring Pop brand, scheduled to launch in 2013.

Originally founded in 1938, the Topps Company is the creator and brand marketer of sports cards, entertainment products, and distinctive confectionery. Topps leading sports and entertainment products include trading cards for Major League Baseball, National Football League, English Premier League, WWE, Wacky Packages and Garbage Pail Kids. In addition to Ring Pop, the Company's top confectionery brands include Push Pop, Baby Bottle Pop, Bazooka bubble gum, Sharkies and ...

Global Sugar Art (GSA), a leading online retailer for professional-grade cake decorating and baking supplies, has selected Ai Emerge, the Emerging Brands Group of Alexander Interactive, to re-create the brand's online experience and better GSA's astounding reputation by bringing their visual design and user experience in line with modern-day best practices.

The Ai Emerge suite of services includes ecommerce development based on the industry-leading Magento platform, intuitive user experience, custom web design, search engine optimization (SEO), email marketing and fuss-free, creative digital solutions that drive sales and conversions.

"GSA required a bold, creative identity and an efficient shopping ...