News

Timothy Macdonald Incorporated, a high-end interior design company that works with an eclectic, discerning clientele, asked Alexander Interactive to design and build a new web site to showcase their work.

The site Ai designed uses a simple, minimal approach to showcase the design company's diverse portfolio while conveying the premier nature of their services. The site allows the user to browse the portfolio in a number of different ways, using a navigation system as unobtrusive as it is elegant – a perfect compliment to Timothy Macdonald's policy of letting the clients' needs dictate design.

Working for a client whose ...

Action Envelope, a nationwide supplier of envelopes to organizations and individuals, has partnered with Ai—the team responsible for the original Action Envelope site—to create an updated version of the site to be released in early 2007.

In addition to a cleaner, streamlined design, the new site will feature a more user-friendly interface for selecting products from Action Envelope's vast catalogue, a robust, web-based tool shoppers can use to create their own designs, and a Blog.

Always on the look-out for ways to improve customer service, Action Envelope knew they could count on Ai to improve their site ...

Alexander Interactive (Ai) was chosen to design the original Web site for Cullman & Kravis, an interior decoration company for homes featuring fine art and antiques, about two years ago. Cullman & Kravis recently returned to Ai when it was time to update the site's design and navigation structure.

Cullman & Kravis had revised their corporate identity, so one priority for the redesign was to revise the company's Web presence to reflect this new look. The result is a clean, contemporary, image-driven site that showcases Cullman & Kravis' expanding portfolio.

Another priority was the structure. The designers at Cullman & Kravis pride themselves ...

Alexander Interactive (Ai), the premier ecommerce strategy, design, and development agency announces the launch of a site redesign for Screenvision, the world's leading cinema advertising company.

Screenvision initially tapped Ai to build an interactive media kit generator to help their sales force dynamically put together selling materials. Fueled by Ai's creative leadership during that first project, Screenvision expanded its relationship to include a complete overhaul of their company Web site. Ai undertook the charge to make-over screenvision.com as an engaging and informative site that would distinguish Screenvision from all other companies in its class.

The new site ...

Vanity Fair Intimates, a division of the Vanity Fair Corporation, is making a comeback. To showcase the brand's venerable history, and introduce its innovative new strategy, Vanity Fair Intimates looked to Ai to create a multi-media presentation that would be used in an internal event before all the brand executives within the parent company.

Ai went above and beyond expectations by investigating the brand's history, and reworking the script with the exciting information they uncovered. The resulting presentation introduces a new way to look at the brand's development over time, using archived images, animated text, video and ...